“Lesson 1: A blog is a business. And a business always needs to make money.”
Treating a blog as a business is nothing new to me at all. I went to a relatively high income school in the suburbs of south east Massachusetts. All the girls wanted to be instagram models and some actually ended up becoming career instagram models. This one girl named Aria promotes a bar called “DECO CHARLESTOWN” down in North Carolina and dropped out of college to promote this very night club. Her instagram is no longer about going to school or going to get donuts in East Greenwich, it’s about creating the facade of a sophisticated idealized lifestyle comprised of modeling, beach parties, and high fashion to sell the idea that going to the club thursday-sunday is a good idea.
“Lesson 2: As long as it gets a blog readers, it will publish anything, even if it’s crap.”
I honestly love this idea. As long as people want to read about a subject people will make content for that audience. For example the Trump campaign ran on a populist platform which promised to give white people everything there tiny little caucasian hearts desired. Less taxes, Trump got you! No universal healthcare ,for some reason,… Trump got you! If you don’t want brown people in your neighborhood? Trump, has, got you. Trump force fed the mainstream media tons of bombastic headlines that resonated with white males and eventually white females. The media couldn’t help in their fascination with Trump because he made so many selling headlines.
“Lesson 3: Blogs are the new stages for public witch hunts in the 21st century.”
Blogs are more than happy to point the finger at someone to drive up clicks and gain ad revenue. The sad fact of the matter is that getting people angry and stirring up controversy sells. During the election several women came out and said that Trump has sexually harassed them. At one point I believe that there were sixteen women that had said that Trump harassed them. A lot of people on the left and several media outlets took these stories and ran with them. Several of the women even threatened to sue. However nothing came of any of these cases other than the Stormi Daniels case. It was easy to ostracize Trump and point fingers and blame him for harassing these women but in the end these blog sites and media outlets lost credibility because a lot of the assertions were false.
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